Donorfy Together Conference 2025

Elizabeth Hutton OBE - CEO, Kicks Count Charity

Stream 1: Inspiration - Panorama Suite

Fundraising   Bigger Picture   Charity Presentation

Elizabeth Hutton OBE, CEO of pregnancy charity Kicks Count, will share her inspiring journey and her experience juggling multiple roles in a small charity, offering valuable insights into making an impact with limited resources.

Chloe Parker - Director at Core Insights, a Donorfy Partner

Stream 2: Innovation - Viewpoint Room

Data Insights   CRM Health Check   Donorfy Partner Presentation

New to a charity using Donorfy? Or been using Donorfy for a while but know you're not utilising its full potential? A Donorfy Health Check may be the answer!

After Chloe's invaluable talk on this in 2024 which received great feedback, her Donorfy Health Check session returns with new concepts and examples. Chloe will share you can get the most from your Donorfy system by completing checks such as:

• Your Donorfy Account, Profile and Users
• Finances
• Configuration and Integrations
• Data Quality and Reporting

Dotdigital Team

Stream 3: Integration - Survey Room

Integrations   Marketing Automation   Donorfy Partner Presentation

The Donorfy Dotdigital integration enables you to send segmented email communications to your constituents. Join this session if you'd like to find more about the integration, and how Dotdigital supports you to make every touchpoint count and every experience invaluable for your supporters.

Also find Dotdigital at their drop-in zone and exhibitor stand after this session, so you can chat with them about to how to enhance your supporter journeys!

Panel hosted by Ben Twyman - Director at Donorfy
Featuring Yvonne West from Brain Research UK, Kirsty Murray from Longfield Hospice, and Will Swan-Bell from Enthuse

Stream 1: Inspiration - Panorama Suite

Events & Community   Integrations   Charity Panel

This panel will discuss how Donorfy and other digital platforms can enhance community involvement and drive large-scale fundraising events. Topics will include:

• Using data to personalise engagement and build online/in-person communities that inspire action.
• Tracking participation, measuring success and refining strategies for effective, community-led initiatives.
• Using communications and wow moments to give the best supporter journey possible.

Shaf Mansour - Charity Solutions Expert, The Access Group

Stream 2: Innovation - Viewpoint Room

Software Discovery   Impact   The Access Group Presentation

Join Shaf to discover how partnering with Access as your single supplier can simplify and strengthen your charity's operations.

In this session, you'll see how to mix and match Access solutions to create a tailored approach to meets your organisation’s needs. With all-in-one nonprofit software, you’ll improve visibility, save time, and enhance engagement with your donors and volunteers, giving you the freedom to make the greatest possible impact.

Jackie Colby - Mast CRM Consultants

Stream 3: Integration - Survey Room

Data Visualisation   Intermediate Users   Donorfy Partner Presentation

After days or decades, there is always something to learn about how you get great reporting from your CRM. Let Mast add some simplicity here. Learn how the power of Power BI transforms your Donorfy data reporting, ensuring you're being truly data-driven.

Also find Mast at their drop-in zone and exhibitor stand before and after this session, where they'll be happy to chat Donorfy integrations, reporting, and much more!

Andi Best - Donorfy Partner

Stream 1: Inspiration - Panorama Suite

Donation Journeys  User Experience   Donorfy Partner Presentation

After becoming a Donorfy Partner in 2015, and sharing great insights at Donorfy Together 2023 and 2024, Andi Best is back again!

Andi is known for his technical deep dives, but this time he plans to leave his audience inspired. He has designed and coded ~100 online donation journeys for charities over the last decade, and now wants to share 'the one critical thing' he's observed before turning it on its head. Join Andi for a talk that promises to unfold new concepts and wider horizons for donor journeys:

• Challenging the conventions of online donor journeys
• Allowing creativity to take the lead
• Restoring the love, reinforcing brand values, and boosting retention

Robert Parkin - CRM Manager, North West Air Ambulance Charity

Stream 2: Innovation - Viewpoint Room

Integrations   Automation   Charity Presentation

Robert Parkin is CRM Manager at NWAA. Through utilising Donorfy integrations like Dataro and Dotdigital, this charity has automated processes, gained key data insights and enhanced campaigns. Expect to see plenty of data tricks and technical excellence.

Rob's session will include:

• Development of the charity's 'Lifesavers Community' Journey.
• Harnessing the power of AI and Email marketing.
• Using Donorfy Lists, AutoTags and File Uploader to ensure streamlined identification and processing of data to ensure the right contact at the
  right time.

Matt Hayes - Senior Account Executive, The Access Group

Stream 3: Integration - Survey Room

Volunteer Management   Strategy   The Access Group Presentation

In this session, Matt will guide you through the process of creating a compelling business case for a new Volunteer Management Software (VMS).

Whether you’re new to VMS or considering an upgrade, Matt will walk you through the key steps and strategies to present a strong case to your charity’s board and senior leadership. Through practical tips and insights, leave with the tools you need to secure buy-in and investment in a solution that will streamline your volunteer management. You’ll learn:

• How to define the challenges your charity is facing
• Highlight the benefits of a dedicated VMS
• Outline the potential ROI