Reporting and Analytics

Make data-driven decisions

You're collecting valuable insights with every supporter interaction - a great CRM helps you turn those numbers into knowledge.

With charity report and analytics tools, Donorfy's designed to transform your charity's data into clear, actionable insights. This means you can spend less time drowning in data, and more time diving into what it actually means.

Charity reports done right

Our charity analytics platform gives you everything you need to understand your supporters, track your progress and prove your impact - whether you're grassroots or global.

Strategic insights

Turn supporter data into strategic insights with powerful built-in analytics.

Custom dashboards

Create custom dashboards that put your most important metrics front and centre.

Explore dashboards

Real-time monitoring

Monitor campaign performance in real-time to optimise results on the fly.

Smart segmentation

Use Lists to segment supporters and track engagement like never before.

Flexible exports

Export data in formats that work for you -from PDFs for trustees to CSVs for deep dives.

Advanced reporting

Want to dig really deep? Connect with tools like Power BI for advanced visualisation magic.

Your day to day

Donorfy's charity reports tools handle the real-world complexity of charity data management.

Whether you're preparing board reports, tracking campaign ROI or identifying your next major gift prospects, you can create, customise and share insights in a way that makes sense for your team.

And when you need to present to trustees or stakeholders? Our professional charity analytics and custom dashboards help you tell your story with confidence and clarity.

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VIDEO

Lists is a powerful query and reporting tool that gives you intelligence from across your CRM. You can slice and dice supporter data with ease, while auto-tagging based to keep segmentation accurate and up-to-date

Doing more with Donorfy

CUSTOMER STORIES

You're in excellent company - charities across the UK are using Donorfy's charity reports and analytics tools to make smarter decisions and achieve bigger results.

North West Air Ambulance

How North West Air Ambulance Charity enhanced efficiency for long-term success.

Blythswood Care

How Blythswood Care transformed data management and fundraising efforts.

Birmingham Dogs Home

Discover how Birmingham Dogs Home unlocked fundraising potential with Donorfy.

How do Donorfy's Lists help with supporter segmentation?

Lists are like smart filters that help you find exactly the supporters you're looking for. Whether you want donors who gave over £100 last year, volunteers in London, or lapsed supporters ready for re-engagement, Lists make it simple to create targeted groups for campaigns, appeals or analysis.
Can I create custom dashboards for different team members?

Absolutely! Our custom dashboards let you create personalised views for different roles — from high-level overviews for trustees to detailed campaign metrics for fundraisers. You can share dashboards with specific team members and control who sees what.
How does real-time charity reports help with campaign management?

Real-time charity analytics mean you can spot trends and opportunities as they happen. If a campaign is performing better than expected, you can extend it. If something's not working, you can adjust your approach immediately rather than waiting weeks to see the results.

Explore campaign management
What format can I export reports in?

Donorfy supports multiple export formats to suit different needs. Create professional PDF reports for board meetings, export CSV files for detailed analysis in Excel, or integrate with business intelligence tools like Tableau and Power BI for advanced visualisations.
Do I need to be an expert to use Donorfy's charity reports?

Not at all! Donorfy was designed by fundraisers for fundraisers, so everything is built with real charity teams in mind. Our charity analytics tools are intuitive and user-friendly - you'll be creating insightful reports and dashboards without needing a data science degree.
What should I include in my charity reports?

The best charity reports focus on metrics that matter to your stakeholders and drive decision-making. From income breakdowns to supporter engagement trends, having the right structure makes all the difference. We've created a helpful guide about this — check out our charity reporting blog for practical tips on what to measure and why.

Charity analytics that make sense of your data