Guest Blog: DotDigital

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Published

November 24, 2022

At Donorfy we love working with partners to help amazing causes do more of what matters.

Over recent months we have been working with the Dotdigital team to build an integration with Donorfy. Luke, from DotDigital, introduces who they are and what they are all about.

Josh, Donorfy Academy Manager

Welcome to the Dotdigital Donorfy Integration!

Now the integration with Donorfy is live, we are really excited to be a part of the Donorfy community, helping charities get the most from digital marketing.

About us

Dotdigital are the UK’s leading email marketing automation provider currently serving over 4,000 brands and 20,000+ active users across 150+ countries.

Our powerful, but easy-to-use technology allows users to drive more ROI from their marketing campaigns and turn data into results through Best-in-Class capabilities across personalisation, automation, segmentation, AI, and much more. This is due to our ability to adapt to clients of all shapes and sizes including many leading Charity & NFP clients, We have a broad knowledgebase and sector expertise to help supply the right solution.

Our ethos

We want to make people’s lives at work easier by giving them the tools and knowledge to work faster and smarter. Our brand is more than a logo, more than a name. Our brand is our people. We’re united by our passion. We’re inquisitive, future-oriented, energetic, fun-loving and always up for a challenge. We also care about our environmental and green standing, becoming the first Carbon Neutral Marketing Automation Platform.

How do we help good causes?

At Dotdigital we give good causes the power to connect and engage audiences in ways that used to be unimaginable. Some of the challenges we have helped our existing clients solve are:

Increasing the use of dynamic personalisation through dynamic content and in-depth segmentation
Converting both financial and non-financial constituents
Inspiring loyalty through lifetime marketing

A digital marketing journey doesn’t finish when a constituent has donated or has subscribed to the newsletter. At Dotdigital we are the next step up in digital marketing, ensuring that you are actively engaging with the right constituent, on the right channel and at the right time.

Getting Started

For charities interested in getting set up on Dotdigital, we have an easy straightforward process from our Onboarding Team who will assist in migration from your existing platform. We can help with any creative work that is needed, building and maintaining your deliverability reputation, in depth platform training and setting up the integration with Donorfy that is supported and maintained by both teams.

Once you are set up on the platform your Dotdigital Account Management team will assist with Day to Day running of your account, working as an extension of your digital marketing team.